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8. Economy

8.1 Economic performance is an important indicator of the ‘health’ of the Borough. Ensuring the vitality and viability of Spelthorne’s centres and shaping these to be appealing places for local residents and visitors to access for shopping, leisure and entertainment purposes remains a key strand of the Local Plan. The Borough’s location provides a strong basis for attracting visitors and new businesses. Providing a diverse mix of business and facilities enhances the attractiveness of these centres and provides for the needs of local people within their communities and employment opportunities for a wider population.

8.2 The Borough provides a home to major companies such as Shepperton Studios and BP, which are valuable contributors to providing local employment opportunities and supporting the local economy. Retaining these and identifying suitable locations for other high-profile companies to locate in Spelthorne, are important parts of the Borough’s economic and employment performance.

Meeting Employment Needs

8.3 The Employment Land Needs Assessment60 is based on economic forecasts which estimate the growth in jobs in different sectors and translates this into an estimate for change in employment floorspace over the plan period. Changes in office, industrial and storage/warehousing floorspace are considered.

Use Class

Required change in floorspace 2022-2037 (sqm)

E (g) (i and ii)

18,372

B2

-11,268

B8 (general)

12,005

Total B Class

19,109

8.4 The study was published prior to the COVID-19 pandemic which has resulted in a change in the working patterns of many people and the extent to which these changes might become permanent is not yet clear. Some employers are likely to make more flexible or hybrid working practices permanent with smaller office spaces needed. Some occupiers are likely to be reviewing their space needs particularly in light of the financial difficulties and uncertainties businesses face around COVID-19 and BREXIT. Whilst it is too soon to quantify the impact on future need, this highlights the need for flexibility to enable businesses to adapt to meeting changing market conditions and achieve innovations. For this reason, it has been decided flexibility and frequent review is required with the floorspace needs.

EC1: Meeting Employment Needs

  1. Economic growth in Spelthorne will be supported by maintaining and intensifying the use of the Borough’s employment floorspace offer. This will be done by;
    • safeguarding employment land,
    • provision of new land in line with needs identified through the most up to date evidence and
    • encouraging its innovative re-use in ways that better meet the needs of the market

    This will accommodate the predicted future growth in jobs in the Borough required to help to secure sustained growth of the local economy.

  1. To support the retention, creation and development of local businesses, promote business competitiveness and allow for flexibility to cater for the changing needs of the economy, the Council will support:
    1. proposals to redevelop outmoded employment floorspace to cater for modern business needs;
    2. proposals which will deliver high quality, well-designed, flexible and adaptable spaces of different unit sizes and types for a range of uses and occupants
    3. proposals which will deliver smaller and incubator units, flexible workspaces for co-working, managed workspace and serviced office accommodation and
    4. the provision of essential ancillary employment facilities close to places of employment.

    in the most sustainable locations, in particular in town and local centres.

  1. Proposals should seek to incorporate sustainability measures, including but not limited to sustainable design, construction and carbon/energy demand reduction measures to ensure that economic development is of a high standard.
    Strategic Employment Areas

Strategic Employment Areas

  1. The five designated employment areas (as shown on the Policies Map that together make up the Borough’s current core supply of employment land will be protected as Strategic Employment Areas and changes of use of land and/or buildings from employment to non-employment use will be resisted. The refurbishment and redevelopment of sites in these areas for employment use, and proposals for the intensification of sites for employment use will be permitted.
    • Bedfont Road, Stanwell
    • BP, Chertsey Road, Sunbury
    • Hanworth Road
    • Shepperton Studios
    • Windmill Road, Sunbury
  2. Redevelopment or change of use to a non-employment use will only be acceptable if evidence is provided of active and comprehensive marketing of the site for its current use for a continuous period of at least 24 months for a Strategic Employment Site prior to submission of a planning application.
    Office and Research & Development

Office and Research & Development

  1. Proposals for new office and research & development (E (g) (i and ii)) floorspace will be directed sequentially to Staines-upon-Thames town centre and the Strategic Employment Areas. Only if sites cannot be found in these locations should the edge of centre sites and locations within 500m of a public transport interchange be considered.

Industrial, warehousing and storage

  1. Proposals for new industrial, warehousing and storage (B2 and B8) floorspace will be directed to the industrial Strategic Employment Areas, to any of the existing industrial estates and to any sites where floor space of this use class is included in the site allocation in the Local Plan.

Outside of the designated employment sites

  1. Outside of the designated employment sites, employment floorspace will be protected in line with the latest Employment Land Needs Assessment and the loss will be resisted unless the site is having significant negative impact on residential amenity.
  2. Redevelopment or change of use to a non-employment use will only be acceptable if evidence is provided of active and comprehensive marketing of the site for its current use for a continuous period of at least 24 months prior to submission of a planning application. If the site is allocated for an alternative use within the Local Plan, the marketing period will not be required.

Heathrow

  1. The Council provides in-principle support for a future expansion of Heathrow Airport, (as set out in Policy SP7) if it is undertaken in a sustainable and integrated way.

Definitions

8.5 Active and comprehensive marketing requires demonstration of a marketing campaign for a continuous period of at least 24 months. Marketing must be undertaken through a recognised commercial agent at a price that genuinely reflects the market value of the current or most recent use of the site. It must be demonstrated to the Council’s satisfaction that marketing has been unsuccessful for all relevant floor space proposed to be lost through re-development or change of use.

8.6 Transport interchanges are defined as rail stations and bus stations within the Borough and are shown on the Policies Map. The 500m catchment around each interchange are shown on maps. The transport interchanges are:

  • Ashford rail station
  • Shepperton rail station
  • Staines bus station (rear of Elmsleigh Centre)
  • Staines rail station
  • Sunbury rail station
  • Upper Halliford rail station
  • Kempton Park rail station

8.7 Transport interchanges do not include standalone bus stops.

Reasoned justification

8.8 The NPPF is clear that there are three dimensions to sustainable development, one of which is economic. One of the roles of the planning system is to contribute to building a strong, responsive and competitive economy, by ensuring that sufficient land of the right type is available in the right places and at the right time to support growth, innovation and improved productivity.

8.9 Our Corporate Plan (2021-2023) has five priorities including the support and guidance to residents and businesses to help them to recover from the economic impact of the COVID-19 pandemic. The Council will support economic recovery by:

  • Minimising unemployment
  • Developing skills and getting people back in work
  • Assisting future business growth and adaptation
  • Placemaking, regeneration and developing infrastructure
  • Attracting visitors to the Borough

8.10 The Employment Land Needs Assessment (ELNA), identified a need for a fairly small additional amount of floorspace over the plan period in order to meet the anticipated level of jobs which will be created. Meeting this will meet the identified local Spelthorne need. We are keen to gain from the economic benefits that our close proximity to Heathrow brings.

8.11 Spelthorne has significant strengths with a large business base and a wide range of business sectors represented, including a significant presence of businesses of national and international renown. This is further strengthened by its proximity to Heathrow Airport and its good communication links to London and the rest of the UK. It has a significant retail sector which is focussed largely on meeting the needs of local residents. The Enterprise M3 Town Analysis (Dec 2019) highlighted Staines as:

  • A relatively high concentration of employment in Information & Communications, with a Location Quotient of more than 2.0 in this sector i.e. more than double the national average concentration of employment in this sector.
  • Strategic Economic Plan (SEP) identifying Staines as step-up town
  • Productivity Index of 1.02
  • Employment ratio of 0.55 (value for the UK is 0.46)

8.12 In March 2021, the Government launched a Build Back Better Plan, it’s plan for growth focused on three pillars of investment to act as the foundation which to build economic recovery- high quality infrastructure, skills and innovation. The Spelthorne Economic Strategy was refreshed in February 2020. It builds upon the first 3 years of the 2017-2022 Economic Strategy and continues to focus on prioritising the key needs for businesses to settle, grow and thrive. Through the strategy the Borough aims to realise its ambitions and release its potential as a leading economy not just in Surrey but the wider sub-region. The four new themes of the Economic Strategy are ideas, people, business environment and infrastructure and places.

8.13 Spelthorne possesses the foundations envied by other locations, particularly given its proximity to London and Heathrow, forming part of a powerful functional economic area. The M3, M4 and M25, which help drive the prosperity of the south east, all run through or are in close proximity to Spelthorne.

Sustainability Appraisal Indicators

Sustainability

Monitoring Indicators

Indicator Target Data Source

Net change in permitted and completed E (g) (i and ii)B2 and B8 floorspace (sqm) in the Borough

Net increase of 15,000 sqm E (g) (i and ii) use class floorspace by 2037.
Net increase of 14,000 sqm completed B8 use class floorspace by 2037.
Net reduction of around 21,000 sqm of B2 floorspace by 2037.

Planning applications and appeals and building completions data

Amount of employment floor space (sqm) lost to non-B class uses

N/A

Planning applications and appeals and building completions data

Additional number of employee jobs (total and by industry) in the Borough

900 additional B class jobs to 2037

Published data e.g. ONS Business Register Employment Survey(BRES)

Key Evidence

  • Employment Land Needs Assessment (Spelthorne Borough Council, 2018)
  • Employment Land Needs Assessment Update (2022)
  • Spelthorne Local Economic Assessment, 2016
  • Spelthorne Economic Strategy 2017-2022 – 2020 refresh
  • Spelthorne Corporate Plan 2021-2023
  • A Strategic Economic Plan for the Enterprise M3 Area 2018-2030 (enterprise M3)
  • Our Local Industrial Strategy – Defining Our Approach (2020) – Enterprise M3


EC2: Retail

  1. The Council will seek to meet identified retail needs within the Borough through maintaining and enhancing the vitality and viability of Staines-upon-Thames, as the main town centre and Ashford, Shepperton and Sunbury Cross as the Borough’s district centres. Staines -upon-Thames will be the primary location for main town centre uses.

Locations for Development

  1. The Council will ensure that Staines-upon Thames will be the preferred location for the development of main town centre uses61, including retail.
  2. Retail proposals in Ashford, Shepperton and Sunbury Cross will be supported where the scale and design of the proposal is considered appropriate to the existing character and supports their role as district centres.
  3. The Council will support development which improves the viability and vitality of shopping parades within the Borough which support their local communities and where the scale and design complements the existing character
  4. Proposals for main town centre uses that are located outside Staines-upon-Thames and Ashford, Shepperton and Sunbury Cross will be subject to the sequential test as set out in the NPPF. In this instance, the applicant will have to demonstrate that:
    1. The proposal satisfies the sequential test and flexibility has been demonstrated on issues such as format and scale.
    2. For retail proposals which exceed 500 sqm, a retail impact assessment is required to be undertaken to ensure that there are no adverse impacts on existing retail uses in the Borough’s centres as set out in the NPPF.
    3. Edge-of-centre62 and out-of-centre sites, which satisfy the sequential test, should be accessible including by public transport, bicycle and foot and well-connected to the centre.

Primary Shopping Areas

  1. Proposals for development within the Primary Shopping Areas will be permitted where they improve the quality and mix of within Use Class E to enhance the role of the centres and their vitality and viability and to a scale which complements the local character.
  2. Appropriately designed and located proposals for residential development on upper floors will be encouraged, provided the scale complements the prevailing character and is acceptable against all other policy.

Opportunities

  1. Improve connectivity for pedestrians by enhancing the public realm within the district centres. This can also support new cycling infrastructure and to enhance the local area. Improved connectivity and utilising sustainable and active travel modes can also assist in establishing 20-minute neighbourhoods, particularly within the district centres.
  2. Improve accessibility of existing parking for users of shopping areas to encourage footfall, where appropriate, and identify suitable locations for the implementation of EV charging points for electric vehicles

Definitions

8.14 Primary Shopping Areas: Defined area where retail is concentrated shown on the Policies Map.

8.15 20-minute neighbourhoods: Compact and connected neighbourhood, where people can meet their everyday needs within a short walk or cycle which presents multiple benefits including boosting the local economy, improving people’s health and wellbeing, increasing social connections and tackling climate change.

Reasoned Justification

8.16 Spelthorne Borough Council have defined a hierarchy of centres as required by the NPPF and will seek to promote their long-term vitality and viability. Staines-upon- Thames is the Borough’s main town centre, where main town centre uses should be directed principally. Ashford, Shepperton and Sunbury Cross are district centres which act as key providers for their respective catchments. As such, the Council will ensure that identified retail needs, as well as those of other main town centre uses, will be met using the centre hierarchy.

8.17 Paragraph 86 of the NPPF (2021) states that LPAs should set out policies that allow centres to grow and diversify in a way that can respond to rapid changes in retail and leisure industries. LPAs should define the extent of the centres and primary shopping areas. Paragraph 86 also states that policies should retain and enhance existing markets and where appropriate, re-introduce or create new ones.

8.18 Changes to the Use Classes Order means that approaches previously proposed in regard to ensuring sufficient numbers of shops under Use Class A1 are no longer practical. Shops, offices, restaurants and cafes are all now under Use Class E, along with many other different uses. This means that to move between these uses, planning permission is not required. This means that the market now effectively takes precedence over the planning system for the management of shopping areas and high streets.

8.19 From 1 August 2021, the Government have introduced changes to the General Permitted Development Order (GDPO) through the use of extended permitted development rights (PDR). These changes make it possible for uses with Class E, to be converted into residential use (Class MA) without planning permission. To do so, a prior approval is required from the Local Authority however these are limited in their scope for dealing with possible consequences of losing retail units and other commercial premises to residential use on the high street.

8.20 As a result of increased competition from online retailers and increasing flexibility in respect of changes of use introduced through amendments to the General Permitted Development Order (GPDO), there is an increased risk of the reduction in numbers of retail units within all centres of different scales in the Borough. The Council will ensure the retention of as many retail units within the centres as possible, within the scope of the current GDPO. Retaining retail units will secure the centres as shopping destinations and to ensure, in the case of the local centres, that they continue to provide for the day-to-day needs of their populations and achieve high footfalls.

Sustainability Appraisal Indicators

Sustainability
Monitoring Indicators

Indicator Target Data Source

Number of ground floor retail
(E) uses lost to other use classes within the Primary Shopping Area

N/A

Annual retail surveys

Permissions granted for retail uses (E)

None

Annual retail surveys, planning applications and appeals

Permissions granted for change of use from E to other uses that would result in a net loss of retail uses in a Primary Shopping Area

None

Planning applications and appeals.

Key Evidence

  • National Planning Policy Framework (NPPF) 2021
  • Retail and Town Centre Study 2015
  • Retail and Town Centre Study Update 2018
  • Annual retail survey


EC3: Local Centres, Shopping Parades and Isolated Retail Units

Strategy

  1. Spelthorne has several local centres and a series of shopping parades located across the Borough. These centres and parades vary in size and are generally located in more isolated parts of the Borough and serve some of the day to day needs of their respective communities. Given the isolated nature of these retail units, ensuring their continued viability is important to support their communities.
  2. Local Centres
    • Charlton
    • Laleham
    • Lower Sunbury
    • Upper Halliford
  3. Shopping Parades;
    • Clare Road, Stanwell
    • Convent Road and Feltham Hill Road junction, Ashford
    • Edinburgh Drive, Staines
    • Feltham Road, Ashford
    • Green Lane, Shepperton
    • Green Street, Sunbury
    • Groveley Road, Sunbury
    • Laleham Road, Shepperton
    • Stainash Parade and The Broadway, Kingston Road, Staines
    • The Avenue, Lower Sunbury
    • Staines Road West, Ashford
    • Vicarage Road, Sunbury Common
    • Victoria Parade, Kingston Road, Staines
    • Woodlands Parade, Ashford Common
  4. The Council will seek to protect the role that the local centres and shopping parades play in providing for local retail and other service needs of the community. Development proposals for retail (use class E) will be supported, where the scale is considered to complement the needs of the communities.
  5. Development proposals (new and change of use) for other town centre uses will also be supported, provided they maintain;
    1. an active frontage
    2. the overall role of the centre in meeting day-to-day retail needs
    3. customer choice
    4. the vitality and viability of the centre or parade and;
    5. the scale and function of the centre
  6. The Council will resist the loss of isolated retail units given the role they play in supporting communities. This will act as a ‘last shop in the village’ to maintain the provision of such units in these communities. The loss of a retail unit (use class E) that provides for everyday needs, will only be acceptable if evidence is provided of active and comprehensive marketing of the site for its current use for a minimum of 24 months, prior to the submission of a planning application.
  7. Proposals for residential development on the upper floors, which will enhance the local vitality, will be considered positively, provided the proposals maintain or enhance the local character and comply with all other policy objectives.
    Opportunities
  8. On shopping parades, the Council will support opportunities to improve the relationship between the shopping area and the attractiveness of the shopping area and its connection to the wider local environment including public realm and landscaping.
  9. The Council will support proposals to improve connectivity, particularly in encouraging the use of active and sustainable modes of travel and the infrastructure to support these such as improved pedestrian walkways and cycle lanes, as well as improved bus services. This provides the opportunity to promote the 20-minute neighbourhood principles.

Definitions

8.21 Local centres are smaller areas of housing with some retail use to help meet the day- to-day needs of the area. These centres are generally located in more remote locations and are less well connected to either the main town centre or the three district centres.

8.22 Shopping parades are rows of shops providing a variety of facilities for their local neighbourhood. These parades can be of varying sizes but generally help to contribute to meeting some or all of their local communities’ everyday needs. The list provided in the policy is not exhaustive and all parades will be shown on the forthcoming policies map.

8.23 Active and comprehensive marketing requires demonstration of a marketing campaign for a continuous period of at least 24 months as a minimum. Marketing must be undertaken through a recognised commercial agent at a price that genuinely reflects the market value of the current or most recent use of the site. It must be demonstrated to the Council’s satisfaction that marketing has been unsuccessful for all relevant floor space proposed to be lost through re-development or change of use.

8.24 Town centres uses are defined in the NPPF as retail development (including warehouse clubs and factory outlet centres); leisure, entertainment and more intensive sport and recreation uses (including cinemas, restaurants, drive-through restaurants, bars and pubs, nightclubs, casinos, health and fitness centres, indoor bowling centres and bingo halls); offices; and arts, culture and tourism development (including theatres, museums, galleries and concert halls, hotels and conference facilities).

8.25 20 minute neighbourhoods are compact and connected neighbourhood, where people can meet their everyday needs within a short walk or cycle which presents multiple benefits including boosting the local economy, improving people’s health and wellbeing, increasing social connections and tackling climate change

Reasoned Justification

8.26 The Borough has a number of local centres which support a smaller population when compared to the town and district centres. The local centres play an important role in supporting their communities. These centres have a few shops which help to provide for local people’s basic day-to-day needs but lack the diversity of more established retailers or uses such as banking facilities, supermarkets etc. However, the role these centres play within their communities is important and maintaining the vitality of these is a key challenge. Therefore, the Council is justified in protecting these centres and encouraging the development of uses within Class E, particularly retail where appropriate.

8.27 In addition, the Borough also has a vast number of shopping parades dispersed across residential areas. These parades also play a key role in helping to support their communities where there is an absence of a district or local centre. Many of these parades provide homes for local businesses and are of importance to the communities which they serve. The Council will seek to maintain these parades to help them to continue to fulfil their functions and encourage the re-use of vacant units to ensure vitality within the parades.

8.28 Spelthorne also has a small number of isolated shops which are often on their own and provide an important service such as post office or local convenience store. As such, these units often provide for everyday needs. These units could be vulnerable to development pressures and therefore, due to the key role they play within their communities, seeking significant justification for proposals affecting these is considered necessary.

Sustainability Appraisal Indicators

Sustainability

Monitoring Indicators

Indicator Target Data Source

Permissions granted for change of use of shops (E)

Nil

Planning applications and appeals

Key Evidence

  • Annual retail survey
  • Annual Monitoring Report


EC4: Leisure and Culture

  1. The Council will support proposals that deliver a high quality and diverse range of leisure and visitor experiences. It is anticipated that such proposals will increase the contribution that tourism, arts and cultural heritage make to quality of life, social and cultural well-being, economic growth and the natural environment.
  2. The Council will safeguard the viability of Staines-upon-Thames and the centres of Ashford, Shepperton and Sunbury Cross by ensuring that proposals for new leisure space located outside these centres provide an impact assessment in accordance with the NPPF. Proposals should accord with the following criteria:
    1. Proposals for leisure attractions, including arts and cultural facilities, accommodation and conference facilities will be determined in accordance with the sequential approach outlined in the NPPF, except where they apply to applications for small scale rural development. Where proposals exceed 2,500sq.m and are located outside the centres, as designated on the Policies Map, an impact assessment must be submitted.
    2. All new, enhanced or replaced leisure and cultural attractions, accommodation and conference facilities will be required to preserve and enhance the character of the local area and be of a scale and nature appropriate to the location.
  3. The loss of existing leisure attractions, including arts, cultural and entertainment facilities and hotels will be strongly resisted unless replacement facilities are proposed in a location equally accessible to the facility’s current catchment area. Alternatively, robust evidence must be provided to demonstrate that:
    1. The facility causes significant detriment to the amenity of the locality; or that
    2. The existing use is unviable and its retention has been fully explored (including active and comprehensive marketing of the facility for its existing or an alternative leisure or cultural use for a continuous period of at least 24 months prior to the submission of a planning application)

Definitions

8.29 Leisure uses include cinemas, restaurants, retail, bars and pubs, nightclubs, casinos, health and fitness centres, gyms and studios, indoor bowling centres, indoor sports provision and bingo halls. Cultural uses include theatres, museums, libraries, galleries and concert halls, hotels and conference facilities.

8.30 Active and comprehensive marketing requires demonstration of a marketing campaign for a continuous period of at least 24 months. Marketing must be undertaken through a recognised commercial agent at a price that genuinely reflects the market value of the current or most recent use of the site. It must be demonstrated to the Council’s satisfaction that marketing has been unsuccessful for all relevant floor space proposed to be lost through re-development or change of use.

Reasoned justification

8.31 Leisure uses play a key role in maintaining the vitality and viability of the town and local centres within the Borough. Staines, as the main town centre, provides the primary leisure uses which include a mix of shops, restaurants and a cinema. There are also a range of sports facilities located across the Borough including the two Council-owned leisure centres in Staines and Sunbury, private gymnasiums and sports grounds to help to promote active lifestyles. The Borough also benefits from Kempton Park racecourse which offers regular race meetings as well as hosting many other activities such as antique markets and music events, therefore playing a key role in providing for leisure activities and encouraging visitors to the Borough. The River Thames and Shepperton Studios also play roles in attracting social and economic benefits and the Council should continue to benefit from these.

8.32 The Council considers that the leisure and cultural experience in the Borough has the potential to contribute to Spelthorne’s future growth. As such, the Council will continue to protect existing leisure and tourism facilities. Where appropriate, new facilities will also be supported to enhance the Borough’s attractiveness to its residents and visitors. The provision of arts and cultural facilities in particular can broaden the Borough’s offer and increase its appeal to visitors.

8.33 The sequential testing of proposed leisure developments will help to ensure that the vitality and viability of the main town centre and the three district centres within the Borough are protected. Only where there are no town centre or edge of centre sites available will out-of-centre locations be accepted. Applicants proposing new leisure uses outside Staines-upon-Thames and Ashford, Shepperton or Sunbury Cross will be required to submit an impact assessment. The assessment should clearly identify and explain the proposed development’s likely impact on the vitality and viability of the centre.

8.34 Spelthorne’s proximity to Heathrow Airport, London and several large-scale tourist attractions means that there is potential for visitors to use facilities within the Borough, particularly in respect of hotels. This also presents the opportunity to enhance this provision to improve tourism opportunities within the Borough.

Sustainability Appraisal Indicators

Sustainability

Monitoring Indicators

Indicator Target Data Source

Net change in the floorspace for leisure uses within the Borough

Increase in the leisure provision within the Borough

Planning applications and appeals
Leisure study

Key Evidence

  • Spelthorne Leisure Needs Assessment
  • Spelthorne Economic Strategy 2017 – 2022
  • Local Economic Assessment
  • Surrey Hotel Futures Report (June 2015

61 Main town centre uses are defined in the NPPF as retail development (including warehouse clubs and factory outlet centres); leisure, entertainment and more intensive sport and recreation uses (including cinemas, restaurants, drive-through restaurants, bars, pubs, nightclubs, casinos, health and fitness centres, indoor bowling centres and bingo halls); offices; and arts, cultural and tourism development (including theatres, museums, galleries and concert halls, hotels and conference facilities).

62 Edge-of-centre locations are defined for retail purposes, as a location that is well connected and within 300 metres of the PSA. For all other main town centres uses, it is a location within 300 metres of a town centre boundary, however for office development this includes locations outside of the town centre but within 500 metres of a public transport interchange. Local circumstances should be taken into account when determining whether a site falls within the definition of edge-of-centre



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